Forma Athletics, a CrossFit gym building a strong local community, needed a brand that could keep up. We fine-tuned their existing logo, expanded the color palette to allow for more dynamic use, and prepped assets for an upcoming merch launch. The goal: keep it clean, bold, and flexible enough to shine on shirts, signage, and social without losing the grit that defines the gym.
“Katie DePoto is an absolutely phenomenal graphic artist! Her attention to detail, willingness to collaborate, and dedication to delivering top-tier work make her an absolute joy to work with. She doesn’t just create graphics; she brings ideas to life in a way that makes an impact... If you’re looking for someone who is both wildly talented and genuinely invested in doing the best job possible, Katie is the one! I can’t recommend her highly enough.”
